Japanese Fashion Websites

5 Must-Visit Japanese Fashion Websites

Japan is one of the world’s fashion hubs and the birth of online shopping and Instagram has made it accessible to everyone. On the other hand, there are tons of Japanese fashion websites now, making it a bit overwhelming to choose! So, I’ll share my top 5 favorites to help you guys!

For me, this shop has a “Simple, yet sophisticated style,” which is perfect for women in their late 20s to 50s.

During my 20’s, my wardrobe consists of H&M, Forever 21, and various Japanese thrift shops like Don Don Down Wednesday and Hard-Off (I know, the name sounds so awkward, LOL). I never really own anything fancy, hence when I was about to meet my husband’s family for the first time, I wanted to be more mature and elegant—like they say, “Dress to impress.” However, I didn’t have time to go to the mall because I was busy with work, so I turned to Internet and found Titivate.

Titivate did an amazing job in presenting its product by adding reviews from its own staff and customers, as well as providing photos with great resolution and close up shots, giving its customers a better preview.

Fashionable Mustard-colored Coat from Titivate
Chic Mustard-colored Coat from Titivate

On the other hand, Titivate’s website is in Japanese, so for those who can’t read or understand Japanese, it can be a bit difficult, but Google Translate can change the language to English—just take note that the translation is not 100 % accurate.

When it comes to its price tag, Titivate’s merchandise usually costs from 1,000 to 10,000 yen, but when there’s a sale, you can buy stuff for as low as 300 yen! In addition, Titivate’s shipping rate is only 290 yen and it typically arrives from 3 to 7 days.

Customers can make payment through their Amazon account or by credit card, plus they can earn points (which can be used to buy stuff) based on the amount they’ve paid or by writing a review.

Due to my wonderful shopping experience with Titivate, I became confident to buy more clothes and shoes online.

For those looking for a cute and semi-retro style, Sucrier is your answer! I discovered this shop when I was browsing for vintage inspired clothing in various fashion websites. Then suddenly, its ad popped onto my Instagram feed— a little creepy that it knows what I’m looking for, but helpful at the same time.

Sucrier’s price range is from 3,000 to 5,000 yen, which can be a bit pricey. However, its product quality doesn’t feel cheap and the designs are not the ones you commonly see in Japanese malls, so it’s pretty worth it, especially for those people that want to stand out and make Insta-worthy OOTDs (Outfit of the day).

a Stylish Blue Retro Dress from Sucrier
A Stylish Blue Retro Dress from Sucrier

Concerning its delivery service, it takes about 2 weeks and the shipping price is 990 yen for Hokkaido and 550 yen for the other prefectures in Japan, but it does offer FREE DELIVERY for orders amounting from 6,999 yen and above.

And similar to Titivate, Sucrier’s website is in Japanese, but you can just use Google Translate with it.

GRL is currently my favorite Japanese fashion website because I like its style— casual and feminine— and it’s very affordable. When there’s a sale, some products cost around 500 yen—it’s so freaking AFFORDABLE!

Moreover, customers usually receive their orders over 3 to 7 days after checking out and GRL charges 690 yen for shipping, but you don’t need to pay for the delivery when your bill hits 5,000 yen and up. Nonetheless, there are times you can avail FREE SHIPPING with any amount usually on weekends or holidays—so make sure to keep checking its site to get the best deals.

Affordable, yet fashionable dresses from GRL
My affordable, yet fashionable dresses from GRL

Like Titivate, GRL’s website is in Japanese but you can Google Translate it and GRL also has a point system when making a purchase. But sadly, it doesn’t have a review section, thus you don’t have information whether the item you just bought is good or bad. Despite lacking that feature, I have no complaints and sometimes I get surprised that the merchandise I ordered is better than I expected!

All in all, most of the clothes I wore in my Instagram posts are from GRL and it definitely helped my photos to look more fashion savvy.

This Japanese fashion website offers items from various fashion brands such as ANAP, Honeys, IGNI, Guess, Michael Korrs, Coach, etc. In addition, Shoplist doesn’t just sell clothing or shoes; it also has accessories, sportswear, make-up, color contacts, stationary, household supplies, and many more.

Even though it sells a lot of stuff, I mostly use this site to buy shoes and clothes that are on SALE—the cheapest item I bought from this site is 300 yen. I may love fashion but I’m still very fond of bargains— I’m always on a budget!

My Go-To White Shoes from Shoplist
My Go-To White Shoes from Shoplist

Shoplist’s delivery span normally takes 3 to 7 days and the shipping fee is only 390 yen. But you can get free shipping when you make a purchase of 5,000 yen or more. In addition, customers get discount coupons on its website and accumulate points like in GRL.

I highly suggest Shoplist for thrifty shoppers and for those who like famous brands.

5. Rakuten

From pots to dresses, this website is (like) the Japanese Amazon. This is where I mostly buy my clothes because there tons of clothing shops that offer the style I want to create my ideal Instagram look. Besides, I can use my Rakuten Points that I accumulated by paying with my Rakuten Credit Card and buying from its site.

Despite having these advantages, I can’t deny that I’m not a big fan of its search engine—it’s not accurate (even when I type in Japanese), hence it’s very challenging to find the right item. After grueling days to months of looking for the shops in Rakuten that cater to my style, I found them, and here is my list:this 

 Among all the 5, Elaine is the one I’m fond of the most.

Its fashion line is for girly-casual to retro and formal attire. Elaine’s clothes can be a bit expensive because it normally cost about 4,000 yen or more. Nonetheless, when they do have a sale, the price can drop around 900 yen—it’s the cheapest amount I’ve seen so far.

Elaine has a shipping fee of 400-800 yen, but the delivery only takes 3 days.

A vintage-inspired dress from Elaine Fashion
A vintage-inspired dress from Elaine Fashion

This store offers formal to casual feminine clothing and cost about 1,000- 7,000 yen. Some of the items offer free shipping and takes about 5 to 8 days.

A stunning red retro-dress from IRIS
A stunning red retro-dress from IRIS

Imagibune is somewhat similar to IRIS, but the shipping takes about 12 to 18 days, which is quite inconvenient.

A flowy yellow dress I bought from Imaginebune
A flowy yellow dress I bought from Imaginebune

From boots to pumps, this shop features a variety of shoe brands that you might not know, but with exceptional quality. Outletshoes also has free shipping and the delivery takes about 1 to 3 days.

Outletshoes' chic brown boots
Outletshoes' chic brown boots

Online shopping and Instagram have significantly influenced our shopping habits, and our fashion choices. I probably wouldn’t dress the way I do know if I didn’t get inspired by fashion and travel bloggers on Instagram, as well as the numerous bargains that Japanese fashion websites offer ¾ which is making me prefer online shopping than going to the mall.

How about you? Do you have any favorite fashion websites? Please share it at the comment section, so I could also pay it a visit!

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